Posts

Expert Spotlight: Lightning Interview with David Contorno October 2019

October 18, 2019: Billy Nicolich (Executive Director of the Health Care Nudge Coalition) was able to meet informally with industry expert David Contorno. On behalf of the Health Care Nudge Coalition, many thanks to David for spending a little bit of time with us, and fielding our lightning interview. We hope that students and innovators in health care will become more familiar with David's work and his perspective.

Billy: In your interview with Dr. Zeev Neuwirth on his “Creating a New Healthcare” podcast, you mention how you have been out there creating better value-based employer health plans, which is fantastic. In what ways have you been scaling this out?

David: I've been scaling out in two ways. One, I do a lot of writing and speaking. All that I apply to health plans is common sense. If you just get people to think and act a little differently, they can often do it on their own. But, some are scared. So, we work with them and help them directly. My speaking, writing and so…

Expert Spotlight: Lightning Interview with Aline Holzwarth

May 28, 2019: Bill (Executive Director of the Health Care Nudge Coalition) was recently able to meet informally with industry expert Aline Holzwarth, who shared her thoughts in the "lightning interview" below on her participation in applied behavioral economics and what she's been up to lately:

Bill: Would it be fair to say that you got into behavioral economics before it was cool? What was your path into the field?

Aline: Haha, I'd say it's always been "cool" -- there just weren't as many people following it. In the days before Predictably Irrational or Nudge, the field was basically a subset of psychology called JDM (which stands for Judgment & Decision Making), and only later became recognized en masse as behavioral economics. If you think about it, "behavioral economics" is clearly the catchier phrase between the two, which just goes to show the importance of how you market your science.

I initially studied psychology at Reed College…

Welcome to the Coalition